From visual language to a system of valuable services for people
We are proud to have inaugurated the exhibition series M.O.D.I. – Designing services, generating value, presenting the MediaWorld MEMPHIS project.
This was a meeting promoted by the ADI Services Department and Distribution – Association for Industrial Design, to share four success stories in service design.
The project, developed in 2021, involved an interdisciplinary working group of over twenty people and required more than a year of design. The ARS – Architecture that Sounds team collaborated synergistically with the MediaWorld Human Resources Department team to develop a phygital system of valuable services dedicated to more than five thousand people.
We started from an innovative vision of Learning Management to arrive at a much broader ecosystem of initiatives, based on a visual language that is now a corporate standard.
The concept, inspired by Memphis design from the eighties, is a tool that guides the personal and professional growth of every individual in a simple, accessible, and personalized way.
From service design to objects: MediaWorld MEMPHIS designed the Goodie Bag for the meeting
The images shown here display the complimentary goodie bags provided during the ADI event.
The graphics characterizing the MediaWorld MEMPHIS project were used to personalize the gadgets, designed by us at ARS, included inside the goodie bag that MediaWorld gave to all those who participated in the ADI event.
The coordinated image of the MEMPHIS project embraces all aspects of corporate life, from installations to everyday objects.
All information at www.mwmemphis.it
The presentation event took place on March 25 at the ADI Design Museum in Milan.
Details on the ADI website.